Print Rutu 4 is a bold, normal width, low contrast, italic, normal x-height font.
Keywords: posters, packaging, social media, children’s, branding, friendly, playful, casual, approachable, youthful, hand-lettered, cheerful, informal, display, rounded, brushy, soft terminals, bouncy.
A lively, right-leaning handwritten print with thick, rounded strokes and softly tapered terminals. Letterforms show gentle irregularity and a bouncy baseline rhythm, giving the set a natural marker/brush feel while staying clearly legible. Counters are open and generous, curves are smooth, and many joins and corners are simplified into rounded turns, producing a cohesive, easygoing texture in text.
Works well for posters, cheerful branding, packaging, and social graphics where an approachable handwritten tone is desired. It’s especially effective in short-to-medium copy such as taglines, invitations, labels, and kids-oriented materials, and can also serve as a friendly accent font alongside a neutral text face.
The overall tone is warm and upbeat, with an informal, conversational voice. Its energetic slant and soft, chunky shapes read as personable and fun rather than formal or restrained, making it feel friendly and slightly whimsical.
Designed to emulate quick, confident hand lettering with a smooth marker-like stroke, balancing spontaneity with consistent proportions for reliable readability. The goal appears to be an energetic, informal voice that feels personal and human in display settings.
Uppercase and lowercase share a consistent hand-drawn logic, with a noticeable forward motion across words. Figures follow the same rounded, brushy construction and maintain clear silhouettes suitable for casual display. Spacing appears comfortably open, supporting readable word shapes in short paragraphs and headlines.