Sans Normal Mebiv 7 is a very bold, wide, low contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, packaging, logo design, energetic, sporty, punchy, retro, confident, impact, speed, display, attention, slanted, rounded, chunky, compact, soft corners.
A heavy, right-slanted sans with broad proportions and rounded, compact counters. Strokes are strongly uniform with smooth curve transitions and softly squared terminals, giving the shapes a carved, muscular feel rather than sharp, technical precision. The lowercase shows a single-storey a and g, round i/j dots, and a sturdy, compact rhythm; numerals are similarly weighty and simplified, with an especially bold, closed-form presence.
Best suited to short, high-impact settings such as headlines, posters, sports and event graphics, packaging callouts, and bold logo or wordmark work. It can also serve as an attention-grabbing display companion in editorial layouts where a strong, italicized voice is needed.
The overall tone is fast and assertive, with a sporty, headline-forward attitude. Its dense black texture and forward slant convey motion and urgency, while the rounded geometry keeps it friendly and approachable rather than aggressive.
The design appears intended to deliver maximum visual punch with a sense of speed, using wide, rounded forms and a steady forward slant to create a bold, contemporary display voice.
The letterforms prioritize impact over delicacy: apertures tend to be tight, joins are thick, and internal spaces can close up quickly as size decreases. The slant is consistent across capitals, lowercase, and figures, producing a cohesive, momentum-driven line.