Serif Flared Pomo 9 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Agora' by Berthold, 'Arpona Sans' by Floodfonts, 'Muller' by Fontfabric, 'Malva' by Harbor Type, 'Equip' by Hoftype, and 'Clarika Pro' by Wild Edge (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, retro, sporty, punchy, confident, playful, display impact, retro flavor, headline emphasis, brand character, swashy, bracketed, rounded, bouncy, advertising.
A heavy, right-leaning serif with broad proportions and compact counters. Strokes are low-contrast and end in flared, slightly bracketed terminals that read like soft wedges rather than sharp hairlines. Curves are full and round, joins are smooth, and the overall rhythm feels buoyant, with subtly calligraphic shaping in letters like a, g, y and the diagonals. Numerals match the robust texture, with large bowls and decisive diagonal cuts that keep the color dense and even.
Best suited to display settings such as headlines, posters, and short promotional copy where its dense weight and italic motion can do the work. It also fits branding and packaging that want a vintage or athletic advertising feel, and works well for logotypes, event graphics, and punchy editorial callouts.
The font projects a bold, energetic tone with a distinctly retro flavor. Its swashy, flared endings and generous curves give it a friendly bravado—loud without feeling harsh—suited to expressive, attention-seeking typography.
The design appears intended to deliver maximum impact with a lively, vintage-leaning italic voice. Its flared serif treatment and rounded, compact interiors suggest a goal of creating a distinctive display face that stays legible at large sizes while adding character through terminals and rhythm.
In text, the strong slant and wide stance create a fast, forward-moving line, while the heavy weight produces a solid, poster-like typographic color. The design favors impact over delicacy, with distinctive terminals that help individual words feel stylized and branded.