Sans Normal Afbap 12 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Halis Grotesque' by Ahmet Altun (names referenced only for comparison).
Keywords: ui labels, headlines, branding, posters, social graphics, modern, friendly, informal, dynamic, clean, clarity, approachability, energy, contemporary tone, everyday usability, oblique, humanist, rounded, open counters, soft terminals.
A slanted sans with smooth, rounded construction and steady, low-contrast strokes. Curves are generously open (notably in C, G, S, and e), and most terminals finish with softened, slightly angled cuts rather than sharp points. The proportions feel balanced with a moderate x-height, compact ascenders/descenders, and a gentle rhythm created by the consistent rightward lean. Numerals and capitals maintain the same clean geometry, with the 8 and 9 showing round bowls and a clear, uncluttered interior.
This font works well for UI labels, product interfaces, and marketing headlines where a clean sans voice is needed with added motion from the slant. It also suits branding, packaging, and social graphics that benefit from a friendly, modern tone while staying readable in short paragraphs.
The overall tone is contemporary and approachable, with an easy, energetic slant that reads as active rather than formal. Its rounded forms and open apertures keep it friendly and legible, giving it a casual, upbeat voice suited to everyday communication.
The design appears intended to offer a clear, contemporary sans with a built-in sense of movement, combining rounded geometry and open counters for friendliness and legibility. It aims to bridge practical readability with a casual, energetic personality appropriate for modern digital and promotional contexts.
The italic angle is integrated into the letterforms (not merely mechanically skewed), producing cohesive joins and smooth diagonals in letters like k, v, w, and y. Lowercase forms lean toward a simple, single-storey feel where applicable, reinforcing an informal, humanist character. Spacing appears even and uncluttered in the sample text, supporting continuous reading at display and short-text sizes.