Sans Normal Lodov 2 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Gilam' and 'Squad' by Fontfabric, 'Avenir Next Paneuropean' by Linotype, 'American Auto' by Miller Type Foundry, 'Fact' by ParaType, and 'Neue Reman Gt' and 'Neue Reman Sans' by Propertype (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, energetic, assertive, modern, punchy, high impact, headline first, attention grabbing, dynamic voice, compact color, compact, dense, rounded, blunt terminals, smooth curves.
A very heavy, right-leaning sans with smooth, rounded construction and broadly uniform stroke weight. Counters are relatively tight and apertures tend to be more closed, giving the letters a dense, ink-rich silhouette. Terminals are clean and blunt, with rounded joins and soft corners that keep the weight from feeling harsh. The overall texture is compact and dark, with bold diagonals and a streamlined, contemporary feel in both caps and lowercase.
Best suited for headlines, posters, promos, and bold brand statements where a dynamic, forceful voice is desirable. It should work well for sports and fitness identities, entertainment and event graphics, product packaging callouts, and social media campaign typography. In longer text it will be most effective in short bursts—subheads, labels, and emphatic UI moments—where its dense weight and tight counters remain comfortable.
This typeface projects a confident, energetic tone with a sporty, forward-driving slant. Its heavy presence and compact rhythm feel assertive and modern, leaning toward punchy, attention-grabbing communication rather than quiet neutrality.
The design appears intended to deliver maximum impact at a glance: a heavy, slanted sans built to look fast, strong, and contemporary. Its rounded geometry and low-detail terminals suggest a focus on bold clarity and brand-forward tone rather than delicate typographic nuance.
The figures are sturdy and wide-set with simple, high-contrast silhouettes, matching the letterforms’ heavy, rounded construction. The slant is consistent across caps, lowercase, and numerals, reinforcing the font’s cohesive forward motion and compact typographic color.