Sans Superellipse Lomam 1 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'EF DIN 1451' by Elsner+Flake, 'Core Sans D' and 'Core Sans DS' by S-Core, 'Engschrift DIN 1421' by URW Type Foundry, and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, retro, playful, approachable, quirky, space saving, softening, retro flavor, display impact, rounded, compact, soft, monoline, condensed.
A compact, rounded sans with monoline strokes and heavily softened terminals. The letterforms lean on superellipse geometry—round-rect curves, flattened bowls, and smooth joins—creating a sturdy, even color on the page. Counters are relatively small and apertures tend to be tight, while verticals dominate with minimal modulation. Several capitals show simplified, blocky construction (notably the straight-sided curves in C/G and the rounded-shoulder E/F), and the lowercase maintains the same cushioned, capsule-like rhythm with short arms and gentle curves.
This font is well-suited to short-to-medium display settings where a friendly, compact presence is desirable—headlines, posters, packaging, brand marks, and casual signage. It can also work for UI labels or badges when a soft, approachable tone is preferred, particularly at larger sizes where the tight apertures remain clear.
The overall tone is warm and informal, with a distinctly mid-century/retro feel. Its rounded, compact shapes read as approachable and slightly whimsical, making the voice feel upbeat rather than technical or severe.
The design appears intended to deliver a bold, space-efficient display sans with soft, rounded geometry and a consistent, contemporary-retro rhythm. The emphasis on uniform strokes and superellipse curves suggests a goal of high visual cohesion and instant friendliness in branding-oriented typography.
Spacing appears designed for dense setting: narrow internal space and consistent stroke weight keep words cohesive, especially in display sizes. Numerals follow the same rounded, monoline construction for a unified texture in mixed text.