Sans Superellipse Hogab 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Eurostile Next', 'Eurostile Next Paneuropean', and 'Neue Haas Unica' by Linotype and 'Gunar' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, sturdy, friendly, modern, confident, sporty, impact, approachability, clarity, modernity, versatility, rounded, blocky, compact, geometric, soft-cornered.
A heavy, geometric sans with rounded-rectangle construction and generously softened corners. Strokes are uniform and dense, producing a compact, high-impact texture with minimal modulation. Counters tend toward squarish bowls and apertures, with broad shoulders and flattened curves that keep forms stable and highly legible at display sizes. Terminals are clean and blunt, and overall spacing feels practical and tight, reinforcing a bold, poster-ready rhythm.
Best suited for headlines, large UI labels, signage, and branding where strong presence and quick readability matter. It also works well on packaging and promotional graphics that benefit from a sturdy, contemporary sans with softened edges.
The tone is assertive and contemporary while staying approachable due to the rounded geometry. It reads as practical and energetic rather than elegant, with a straightforward, no-nonsense voice suited to bold messaging.
The design appears intended to combine maximum weight and clarity with rounded geometry, creating a robust sans that feels modern and approachable. Its consistent stroke weight and softened corners suggest an emphasis on high-impact display use without looking harsh.
Round letters like O/C/G show a distinctly squarish, superelliptical silhouette, and diagonals (A/V/W/X/Y) are thick and punchy, emphasizing a strong, engineered feel. Numerals match the same softened, block-like construction for consistent impact across text and figures.