Sans Normal Maded 10 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'Annonce' by Canada Type, 'Gltp Starion' by Glowtype, 'HD Colton' by HyperDeluxe, 'Cairoli Now' by Italiantype, 'Manufacturer JNL' by Jeff Levine, 'Neue Helvetica' and 'Neue Helvetica Paneuropean' by Linotype, and 'MN Newthon' by Mantra Naga Studio (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, promotions, sporty, dynamic, punchy, confident, retro, speed cue, impact display, sport branding, friendly boldness, slanted, rounded, compact counters, soft corners, high impact.
A heavy, right-slanted sans with broad proportions and smooth, rounded curves. Strokes are thick and consistent with subtly softened corners, giving the shapes a muscular, streamlined feel. Counters tend to be compact, and apertures are relatively tight, which increases density at text sizes. The overall construction favors geometric round forms, with angled terminals and a forward-leaning rhythm that keeps lines feeling fast and cohesive.
Best suited to high-impact display settings such as headlines, posters, signage, and promotional graphics where bold, fast-looking typography is desired. It also fits sports and activity branding, product packaging, and short UI/marketing callouts, especially when set with generous size and spacing to preserve clarity.
The tone is energetic and assertive, with a sporty, action-oriented voice. Its forward slant and dense black presence suggest speed and momentum, while the rounded geometry keeps the mood friendly rather than harsh. Overall it reads as bold, modern, and slightly retro in the way it echoes classic athletic and promotional lettering.
The design appears intended to deliver maximum impact with a sense of motion: a bold, slanted sans that reads quickly and feels athletic. Rounded construction and softened corners suggest an aim for approachability while maintaining strong presence for branding and display typography.
In paragraphs, the strong slant creates a pronounced directional flow, and the tight internal spaces can darken at smaller sizes. Numerals match the letterforms’ weight and roundness, presenting as sturdy and attention-grabbing for short strings like scores, pricing, or headlines.