Sans Superellipse Upbi 4 is a very bold, very wide, low contrast, upright, normal x-height font visually similar to 'Midnight Sans' by Colophon Foundry, 'Tactic Round' and 'Tactic Sans' by Miller Type Foundry, and 'Bi Bi' by Naghi Naghachian (names referenced only for comparison).
Keywords: headlines, logotypes, posters, sports branding, gaming ui, tech, futuristic, sporty, industrial, arcade, impact, modernity, brandability, interface aesthetic, retro-tech, squared, rounded, blocky, compact, sturdy.
A heavy, block-like sans with rounded-rectangle (superellipse) construction throughout. Curves resolve into broad radiused corners rather than circular bowls, giving counters a soft-square feel (notably in O, Q, 0, 8, 9). Strokes stay uniform and thick, with short horizontal cuts and flattened terminals; apertures are relatively tight, emphasizing a compact, engineered silhouette. Diagonal letters (K, V, W, X, Y, Z) are crisp and angular against the otherwise rounded system, and the figures share the same squared, enclosed logic for consistent texture in display sizes.
Best suited to prominent display settings such as headlines, posters, packaging titles, sports identity, and gaming/tech UI where the chunky superelliptical forms can read as a stylistic feature. It can also work for short labels and signage where bold presence is prioritized over fine-text legibility.
The overall tone reads modern and machine-made—confident, sporty, and slightly retro-digital. Its rounded-square geometry evokes sci‑fi interfaces, arcade hardware, and contemporary tech branding while maintaining a friendly softness at the corners.
The design appears intended to deliver maximum impact with a cohesive rounded-square geometry, balancing a futuristic, engineered look with approachable corners. It prioritizes strong silhouette and brandable letterforms for modern display typography.
Large x-height and dense counters create strong word shapes in headlines, but the tight apertures and heavy joins can reduce clarity at smaller sizes. The design’s signature is the contrast between soft-cornered rounds and sharp diagonals, which adds energy without introducing ornament.