Sans Superellipse Imkaz 7 is a very bold, very wide, low contrast, italic, normal x-height font visually similar to 'Eurostile Next', 'Eurostile Next Paneuropean', 'Neue Helvetica', and 'Neue Helvetica Paneuropean' by Linotype; 'Verbatim' by Monotype; and 'Eurostile Round' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, sports branding, gaming ui, product branding, sporty, futuristic, assertive, dynamic, technical, impact, speed, modernity, branding, display, rounded, oblique, soft-cornered, chunky, compact.
A heavy, obliqued sans with squared-off, superellipse-like curves and consistently rounded corners. Strokes are thick and even, producing a solid, low-contrast silhouette with smooth joins and minimal modulation. Counters tend to be tight and rectangular-oval, and the overall geometry favors flattened rounds (notably in C, G, O, and 0) and broad, stable horizontals. Terminals are clean and blunt, and the slant creates a forward-leaning rhythm that keeps the forms cohesive across caps, lowercase, and figures.
Best suited to display settings where mass and motion are assets: headlines, poster typography, packaging, sports and esports branding, and bold UI moments such as hero banners or navigation labels. It can work for short bursts of text, but it is most effective when used to deliver impact and directional energy.
The face reads as fast and muscular, combining softened corners with a machine-like, engineered feel. Its forward tilt and compact counters suggest speed, impact, and a contemporary, performance-oriented tone rather than elegance or warmth.
The design appears intended to blend high-impact weight with softened, rounded-rectangle geometry and an energetic slant. It prioritizes a contemporary, performance-forward look that stays clean and legible in branding and display contexts while projecting speed and strength.
At larger sizes the closed apertures and dense interiors amplify its punch; at smaller sizes those tight counters and wide footprints can make text feel heavy and space-hungry. The numerals match the letterforms with similarly squarish rounds and strong horizontal emphasis, reinforcing a consistent, industrial character.