Sans Normal Obrav 13 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Cosan' by Adtypo, 'BF Konkret Grotesk Pro' by BrassFonts, 'Konsens' by Hubert Jocham Type, 'Passenger Sans' and 'Passenger Sans Cyrillic' by Indian Type Foundry, 'Frygia' by Stawix, and 'TT Hoves Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, logos, bold, friendly, modern, playful, confident, impact, approachability, clarity, modernity, display, rounded, soft corners, heavy terminals, compact, chunky.
A heavy, rounded sans with broad proportions and generously filled counters. Curves are smooth and circular, with soft corner transitions and blunt, squared-off terminals that keep the shapes stable and graphic. The lowercase shows compact, sturdy forms with a single-storey “a” and “g,” short-looking joins, and simple, blocky punctuation-like details (e.g., the “i” dot as a small square). Numerals are robust and wide, with a notably open “4” and rounded bowls across “6/8/9,” creating a consistent, high-impact rhythm.
Best suited to headlines, posters, and display typography where its heavy, rounded forms can carry personality and presence. It can work well for branding, packaging, and logo wordmarks that need a bold, friendly look, and for short UI or signage labels when used with ample size and spacing.
The overall tone is bold and approachable, leaning friendly rather than formal. Its roundness and thick strokes give it a playful, contemporary voice that reads as confident and upbeat, well suited to attention-grabbing messaging.
The design appears intended as a modern, high-impact rounded sans for display use, prioritizing strong silhouettes, smooth geometry, and an approachable feel. Its simplified forms and sturdy proportions suggest a focus on clear, confident communication in branding and promotional contexts.
In text, the dense weight creates strong word shapes and a dark typographic color; spacing and rounded forms help keep large sizes legible while smaller sizes may feel compact and heavy. Uppercase forms are particularly impactful, with simple geometric construction that emphasizes clarity over finesse.