Sans Superellipse Abmay 5 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Congress Sans' by Club Type, 'Orgon Plan' by Hoftype, 'Argumentum' by Kostic, 'Andulka Sans' by Storm Type Foundry, and 'Depot New' by moretype (names referenced only for comparison).
Keywords: ui text, product design, branding, signage, editorial, clean, modern, friendly, neutral, tech, legibility, approachability, modernization, system design, clarity, rounded, geometric, open counters, even rhythm, crisp terminals.
This typeface is a rounded geometric sans with smoothly curved bowls and corners that read as superellipse-like rather than purely circular. Strokes are even and calm, with minimal contrast and mostly straight, clean terminals that stay consistent across the alphabet. Proportions feel balanced and contemporary: round letters (O, C, G, Q) are broad and stable, while verticals (H, N, U) keep a steady, upright rhythm. Lowercase forms are straightforward and highly legible, with a single-storey a and g, compact joins, and generous apertures; the numerals match the same soft geometry and uniform stroke color.
It works well for UI and product copy where a clean, friendly sans is needed, and it also suits branding systems that want a contemporary look without feeling severe. The clear lowercase and steady spacing make it a solid choice for short editorial passages, captions, and signage where quick recognition matters.
The overall tone is modern and approachable, combining a neutral, functional voice with gentle roundedness that softens the texture on the page. It feels calm and trustworthy rather than expressive, making it well suited to contemporary interfaces and clean brand systems.
The design appears intended to deliver a neutral, highly legible sans with softened geometry—maintaining modern, systematic construction while using rounded superellipse-like curves to create a more approachable, human-facing tone.
Round forms maintain consistent curvature and spacing, producing a smooth text color in paragraphs. The shapes avoid sharp spikes and ornate detailing, favoring simple construction and clear internal space that keeps letters distinct at typical reading sizes.