Sans Superellipse Valuv 7 is a regular weight, very wide, low contrast, upright, normal x-height font visually similar to 'Ddt' by Typodermic (names referenced only for comparison).
Keywords: ui design, app branding, headlines, wayfinding, packaging, clean, modern, techy, friendly, minimal, clarity, modernity, approachability, systematic design, screen use, rounded, geometric, open, airy, smooth.
A geometric sans with broad proportions and a rounded-rectangle construction that shows up strongly in O/C/D and the bowls of B/P/R. Strokes are uniform and monolinear, with soft corner rounding and gently squared curves that keep counters open and stable. Terminals are mostly flat and crisp, while joins are clean and straightforward, producing a measured, even rhythm. Uppercase forms read wide and calm; lowercase keeps a standard x-height feel with simple, single-storey shapes (notably a and g) and a compact, unobtrusive earless style overall. Numerals follow the same superelliptical logic, with a rounded, continuous “0” and smooth, simplified “2/3/5” curves.
Well-suited to interface typography, dashboards, and product branding where a modern, friendly geometric voice is needed. The broad proportions and open shapes also work effectively for headlines, short blocks of copy, and signage or wayfinding where clarity at a glance matters.
The overall tone is contemporary and approachable, balancing a technical, engineered geometry with softened corners that prevent it from feeling harsh. Its broad stance and open counters convey clarity and confidence, giving it a screen-forward, product-oriented personality.
The design appears intended to deliver a contemporary geometric sans built from rounded-rectangle forms, prioritizing clarity, smoothness, and a distinctive superelliptical silhouette. It aims for a versatile, screen-friendly texture that feels modern and approachable without relying on decorative flourish.
Round letters lean toward squarish superellipses rather than pure circles, which creates a distinctive, slightly futuristic texture in longer text. Diagonals (V/W/X/Y) are clean and sturdy, and the lowercase set favors simplicity over calligraphic detail, supporting a consistent, modular look.