Sans Normal Dumam 7 is a regular weight, wide, low contrast, upright, normal x-height font.
Keywords: ui design, branding, signage, headlines, presentations, modern, clean, neutral, technical, friendly, clarity, versatility, modernity, systematic design, neutral voice, geometric, open apertures, rounded terminals, monoline, airy.
A clean sans serif with monoline strokes, generous widths, and a broadly geometric construction. Curves are smooth and near-circular in letters like O and C, while straight stems stay crisp and evenly weighted. Counters are open and spacious, and joins remain simple, giving the lowercase a, e, and s a clear, uncluttered rhythm. Numerals follow the same restrained geometry, with consistent stroke weight and ample interior space.
This font suits interface typography, product and corporate branding, and clear signage where a modern, dependable sans is needed. Its wide, open forms also work well for headlines and large-format communication such as posters and slide decks.
The overall tone is modern and neutral, with a calm, straightforward voice that feels contemporary and efficient. Its geometry and even color read as practical and technical, yet the rounded curves keep it approachable rather than stark.
The design appears intended as a general-purpose, contemporary sans that prioritizes clarity, even texture, and geometric consistency. It aims to be versatile and unobtrusive, supporting a wide range of modern graphic and digital applications without drawing attention to stylistic quirks.
The design maintains a steady typographic color across lines, aided by open shapes and wide set proportions. Rounded endings and smooth bowls help readability at display sizes, while the restrained detailing keeps it from feeling decorative.