Sans Normal Redov 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Aspira' by Durotype, 'Ninova' by Fontuma, 'Gotham' by Hoefler & Co., 'Pln Hyeonbatang' by Ziwoosoft, and 'Depot New' by moretype (names referenced only for comparison).
Keywords: packaging, posters, headlines, children’s, branding, friendly, informal, playful, approachable, handmade, approachability, playfulness, human touch, display impact, casual readability, rounded, soft corners, chunky, bouncy, quirky.
A heavy, rounded sans with softly flattened curves and subtly irregular contour behavior that gives the letterforms a drawn, organic feel. Strokes are thick and largely monoline, with gentle swelling in places and rounded terminals that avoid sharp endings. Counters are open and simple, and many joins (notably in n/m/h and the bowls of a/b/p) read as slightly asymmetric, creating a lively rhythm. Uppercase forms are sturdy and compact, while lowercase shapes lean toward single-storey constructions and broad, friendly silhouettes; figures follow the same chunky, rounded treatment for consistent color in text.
This font is well suited to packaging, posters, and headline work where a friendly, attention-getting sans is needed. It also fits children’s or family-oriented materials, casual branding, and short UI or social graphics where warmth and approachability matter more than strict neutrality.
The overall tone is warm and approachable, with a casual, slightly quirky character that feels more human than mechanical. Its softened geometry and mild irregularity suggest a playful, good-natured voice suited to informal communication rather than strict corporate minimalism.
The design appears intended to deliver a bold, readable sans voice with softened shapes and a lightly hand-drawn texture, balancing clarity with personality. It aims for easy recognition at larger sizes while keeping an inviting, informal tone in text samples.
Spacing appears generous and even, helping the dense strokes remain legible, especially in short lines and display settings. The design maintains a consistent weight and roundness across capitals, lowercase, and numerals, giving it a cohesive, poster-friendly presence.