Sans Superellipse Mabuy 7 is a very bold, wide, low contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, gaming ui, tech branding, futuristic, sporty, techy, energetic, confident, impact, momentum, modernity, branding, display, rounded, oblique, squared, blocky, compact.
This typeface uses a rounded-rectangle (superellipse) construction with heavily softened corners, producing broad, chunky silhouettes and tight internal counters. Strokes keep an even thickness and rely on chamfer-like rounding rather than sharp terminals, while the overall slant creates a steady forward motion across words. Curves feel engineered rather than calligraphic, with oval/squircle bowls, short apertures, and a slightly compressed interior space that emphasizes mass and impact. Numerals and letters share the same squarish, padded geometry for a cohesive, modular texture in both display and short text settings.
It’s well-suited to headlines, titles, and short callouts where the weighty, rounded geometry can carry strong visual hierarchy. The slanted, engineered shapes also work well for sports and esports identities, tech or product branding, packaging accents, and interface labels that need an energetic, contemporary voice.
The overall tone reads as modern and performance-driven, combining a friendly rounded surface with a fast, aerodynamic posture. It suggests technology, motorsport, and game UI aesthetics—bold and assertive without feeling aggressive due to the softened corners.
The design appears intended to merge a soft, rounded-rect geometry with an oblique, high-impact stance for contemporary display typography. Its consistent, modular curves and compact counters suggest a focus on bold branding applications where speed, modernity, and clarity of silhouette are prioritized.
The dense letterforms and small counters make the font feel strongest at larger sizes, where its geometric shaping and slanted rhythm are most legible. The forms maintain consistent styling across uppercase, lowercase, and numerals, giving it a unified, system-like presence in headlines and lockups.