Sans Superellipse Ipri 13 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'Litho Display' by Arkitype, 'Enotria' by Aspro Type, 'ATC Duel' by Avondale Type Co., 'Molde' by Letritas, and 'Otoiwo Grotesk' by Pepper Type (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, assertive, retro, punchy, energetic, impact, motion, headline focus, brand presence, retro sport, slanted, rounded, blocky, compact, high-impact.
A heavy, slanted sans with broad proportions and compact internal counters. Curves lean toward rounded-rectangle geometry, giving bowls and terminals a soft, inflated edge while preserving a solid, block-like silhouette. Strokes are generally even with subtly tightened joins, and the italic angle reads as a consistent forward shear across the set. The lowercase is sturdy and wide with short-ish extenders, and numerals match the same dense, rounded, high-coverage rhythm for strong, uniform color in text.
Best suited to large-scale applications where bold presence is the priority: headlines, posters, signage, sports branding, and punchy packaging callouts. It can work for short subheads or emphasis in editorial layouts, but the dense color makes it less ideal for long body copy at small sizes.
The overall tone is loud and confident, with a sporty, headline-first attitude. Its rounded massing and forward slant evoke motion and impact, leaning into a retro athletic/advertising feel rather than a delicate or formal voice.
The design appears intended to deliver maximum impact with a fast, forward-leaning stance and rounded, superelliptic construction. It prioritizes strong silhouettes and a cohesive, display-oriented rhythm that stays consistent across caps, lowercase, and figures.
Because of the large weight and tight counters, the face benefits from generous tracking and sufficient size, especially where shapes like a/e/s and 8/9 can visually fill in. The slant and broad stance create a distinctive horizontal momentum that reads best when given room to breathe.