Sans Normal Issy 9 is a very bold, very wide, medium contrast, italic, tall x-height font visually similar to 'Gigranche' by Ridtype and 'Heading Now' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, sports branding, merch graphics, packaging, sporty, retro, punchy, energetic, confident, impact, speed, display emphasis, brand presence, athletic tone, oblique, slanted, blocky, compact, rounded.
A heavy, oblique sans with compact, tightly curved counters and broad, weighty strokes. The letterforms lean forward with a strong horizontal emphasis and slightly squarish geometry softened by rounded corners and oval bowls. Terminals are mostly blunt and clean, with minimal internal detailing; shapes like O/0 and 8 read as dense, rounded blocks with small apertures. Spacing appears sturdy and headline-oriented, creating a solid, continuous texture in words.
Best suited to large-size settings such as headlines, posters, promotional graphics, and bold brand lockups where a strong, fast-moving voice is desired. It can work well for sports-leaning identities, merchandise, and packaging that benefits from a compact, high-impact word shape.
The overall tone is loud and kinetic, with a forward-leaning stance that suggests speed and impact. Its bulky curves and compressed openings give it a tough, utilitarian confidence with a subtle retro-athletic flavor.
The design appears intended to deliver maximum visual impact with a sense of motion, combining rounded sans forms with a decisive forward slant. Its dense construction and simplified interiors suggest a focus on legibility at display sizes and a bold, contemporary-leaning graphic presence.
Numerals and capitals maintain a consistent, chunky silhouette, and the slant feels integral to the design rather than a simple mechanical skew. The dense counters and strong massing favor short bursts of text where presence matters more than delicacy.