Sans Superellipse Hurij 10 is a very bold, narrow, monoline, upright, short x-height font visually similar to 'Fendesert' by Edignwn Type, 'Monotage' by Fargun Studio, 'Miguel De Northern' by Graphicxell, 'MVB Diazo' by MVB, and 'Merchanto' by Type Juice (names referenced only for comparison).
Keywords: posters, headlines, sports branding, packaging, signage, punchy, retro, sporty, poster, impact, space saving, retro display, branding, blocky, condensed, compact, rounded corners, squared curves.
A dense, compact sans with heavy, even strokes and tightly controlled counters. Curves resolve into rounded-rectangle (superellipse-like) shapes, giving bowls and terminals a squared-off softness rather than true geometric circles. The overall rhythm is vertical and efficient, with short extenders and a modest x-height that keeps lowercase compact; spacing appears snug to maintain an impactful, stacked texture. Numerals and capitals share the same blocky construction, with simplified, sturdy joins and minimal contrast for consistent color in display settings.
Best suited for posters, headlines, and short emphatic phrases where maximum impact is needed. It can work well in sports branding, event graphics, packaging callouts, and signage that benefits from compact width and strong presence. For long passages, the dense shapes and tight internal spaces may feel heavy, but it excels in display typography.
The font reads loud and energetic, with a distinctly retro, scoreboard/poster sensibility. Its softened corners keep the tone friendly rather than industrial, while the condensed massing and heavy weight push it toward attention-grabbing headlines and bold messaging.
The design appears intended to deliver a bold, space-efficient display voice using superellipse-based curves for a distinctive, softened block aesthetic. It prioritizes uniform stroke strength and compact proportions to create strong typographic color and immediate legibility in large-scale applications.
Round letters like O/Q and bowls in B/P/R show the signature rounded-rectangle geometry, producing a slightly squared silhouette. Dots and punctuation are chunky and highly visible, and the overall forms favor clarity at large sizes over delicate detail.