Sans Superellipse Amja 3 is a very bold, very narrow, low contrast, reverse italic, tall x-height font visually similar to 'Seriguela' by Latinotype, 'Ikigai' by Monotype, and 'Competition' by sportsfonts (names referenced only for comparison).
Keywords: posters, headlines, packaging, logos, sports branding, urgent, industrial, poster, retro, space saving, high impact, motion, strength, condensed, leaning, blocky, punchy, compact.
A compact, heavy sans with strongly condensed proportions and a consistent backward-leaning slant. Strokes are thick and largely uniform, with counters kept tight and apertures relatively closed, giving the letterforms a dense, ink-trap-free silhouette. Curves read as rounded-rectangular rather than purely circular, while terminals are predominantly straight and blunt, reinforcing a blocky, high-impact texture. Uppercase forms feel tall and rigid; lowercase keeps a similarly upright, compressed construction with a tall, prominent x-height and minimal calligraphic modulation.
Best used for display typography where impact and economy of space are priorities—posters, headlines, branding lockups, packaging, and promotional graphics. It performs especially well at medium to large sizes where its compact counters and dense texture read as intentional strength rather than crowding.
The overall tone is assertive and kinetic, with a compressed, leaning stance that suggests motion and urgency. Its dark massing and tight spacing create a bold, attention-grabbing voice suited to loud, energetic messaging rather than quiet reading.
The design appears aimed at delivering maximum visual punch in a narrow footprint, using a backward slant and squared-round geometry to create speed and authority. It prioritizes uniform weight and compact construction to maintain a solid, attention-commanding typographic color.
In the sample text, the slant and condensed width create a strong horizontal rhythm and a continuous black stripe effect at larger sizes. Numerals follow the same compressed, blunt construction, keeping a consistent color and emphasis alongside the letters.