Sans Normal Kiroj 7 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'ATC Arquette' by Avondale Type Co., 'Jindo' by Nine Font, 'Daikon' and 'Mazzard' by Pepper Type, 'Neue Reman Sans' by Propertype, and 'Manifestor' by Stawix (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, modern, energetic, confident, friendly, impact, motion, clarity, modernity, approachability, oblique, geometric, rounded, clean, compact.
A slanted, heavy sans with rounded geometry and smooth, continuous curves. Strokes are uniform with minimal modulation, and terminals are cleanly cut, producing crisp edges even in the angled forms. Counters are fairly open for the weight, and the overall fit feels roomy, giving the letters a stable, blocky presence. The lowercase shows single-storey forms and simple constructions that keep silhouettes clear, while numerals are sturdy and legible with straightforward shapes.
This font works best for headlines, posters, and prominent short copy where a strong, active impression is desired. It also suits branding, packaging, and sports-leaning or tech-forward marketing materials that benefit from a bold, slanted sans with clean, rounded forms.
The overall tone is energetic and assertive, with a forward-leaning posture that reads as active and contemporary. Its rounded construction softens the strength of the weight, creating a friendly but confident voice suited to attention-grabbing typography.
The design appears intended to deliver a high-impact, contemporary sans voice with an athletic forward motion while retaining approachability through rounded, geometric shaping. It prioritizes clear silhouettes and strong spacing to stay readable at larger sizes and in punchy typographic treatments.
The italic angle is consistent across caps, lowercase, and figures, creating a cohesive rhythm in text lines. Round letters (like O/C/G) maintain smooth oval proportions, while diagonals (V/W/X/Y) appear strong and sharply defined, helping the design feel punchy in display settings.