Sans Normal Orbak 13 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Nusara' by Locomotype, 'Akwe Pro' by ROHH, and 'NuOrder' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, retro, approachable, chunky, high impact, friendly display, brand voice, readable signage, rounded, soft corners, compact, lively, stout.
A heavy, rounded sans with compact proportions and soft, subtly tapered terminals. Curves are generously inflated and counters are relatively small, giving words a dense, sturdy texture. Stroke contrast stays minimal, while joins and corners lean toward softened, slightly irregular shapes that keep the silhouettes lively. The overall rhythm is tight and punchy, with broad bowls and short extenders that read clearly at display sizes.
Best suited for headlines, logos, packaging, and promotional graphics where impact and friendliness are priorities. It can also work for short UI labels or section headers when a bold, approachable personality is desired, but its dense color and tight counters favor larger sizes over extended reading.
The tone is warm and informal, with a bouncy, slightly nostalgic feel. Its chunky forms and softened edges create an inviting voice that feels more personable than technical, suggesting hand-cut signage or mid-century display lettering without becoming overtly decorative.
The design appears intended to deliver maximum presence with a genial, rounded voice—prioritizing bold silhouettes, compact spacing, and simple geometric curves for high visibility and a contemporary-retro character.
Capitals appear especially blocky and stable, while the lowercase maintains rounded construction and a compact footprint for strong word shapes. Numerals share the same stout, curved geometry, supporting cohesive headlines and short bursts of copy.