Sans Normal Kulew 11 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'AG Royal' by Berthold, 'Normaliq' by Differentialtype, 'Croma Sans' by Hoftype, 'JHC Sineas' by Jehoo Creative, 'Clear Sans Screen' by Positype, and 'Scatio' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, dynamic, modern, sporty, assertive, technical, emphasis, speed, impact, modernity, oblique, geometric, rounded, clean, compact.
A slanted sans with sturdy, even strokes and smooth, rounded curves throughout. Letterforms lean consistently to the right with a brisk rhythm, combining circular bowls with straight, tapered joins and diagonals that feel crisp and controlled. Counters are relatively open for the weight, and the overall construction reads clean and geometric rather than calligraphic, with stable proportions and clear, no-nonsense numerals.
This font is well suited to headlines, posters, and short-form messaging where a bold, energetic voice is needed. It can work effectively for sporty or tech-leaning branding, packaging callouts, and promotional graphics, and it holds up well in punchy subheads where slanted emphasis supports the message.
The overall tone is energetic and forward-moving, with a contemporary, performance-oriented feel. Its strong presence and steady slant suggest speed, efficiency, and confidence, making it feel more driven than neutral.
The design appears intended to deliver an italicized, high-impact sans for contemporary display use, prioritizing momentum and clarity through geometric curves and firm, even stroke construction.
Curved characters like C, O, and S emphasize smooth, near-elliptical geometry, while diagonals in K, V, W, X, and Y sharpen the texture and add momentum. The sample text shows a dense, impactful color at display sizes while maintaining recognizable shapes and consistent spacing.