Sans Superellipse Usju 3 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, sports, packaging, techy, industrial, sporty, futuristic, assertive, impact, modernity, sturdiness, tech feel, brand presence, rounded corners, square curves, blocky, compact counters, geometric.
A heavy geometric sans built from squared-off curves and rounded-rectangle (superellipse) bowls. Strokes are uniformly robust with compact internal counters, producing a dense, high-impact color on the page. Corners are consistently softened rather than sharp, and round letters (O, C, G) read as squarish with controlled curvature. Uppercase forms are broad and stable, while lowercase maintains simple, mostly single-storey construction with minimal modulation and a clean, engineered rhythm.
Best suited to display roles where strong silhouettes matter: headlines, posters, logos/wordmarks, and branding systems that need a contemporary, engineered voice. It can also work well on packaging and product UI elements when a sturdy, modern presence is desired, especially at larger sizes where the compact counters remain clear.
The overall tone is modern and forceful, with a tech-forward, industrial feel. Its rounded-square geometry suggests machinery, digital interfaces, and contemporary sports branding—confident, efficient, and no-nonsense rather than friendly or calligraphic.
The design appears intended to deliver maximum impact through a consistent rounded-rect geometry, pairing rugged weight with controlled, modern curves. It prioritizes bold recognition and a cohesive, techno-industrial aesthetic for attention-driven typography.
Numerals and capitals share a unified, boxy geometry that keeps word shapes crisp at display sizes. The tight counters and sturdy joins emphasize solidity, while the softened corners prevent the forms from feeling overly harsh. Spacing appears tuned for headline impact, with compact apertures that favor bold silhouettes over airy texture.