Sans Normal Jagew 7 is a bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Rice' by Font Kitchen (names referenced only for comparison).
Keywords: branding, posters, headlines, signage, ui labels, modern, techy, confident, clean, sporty, impact, modernization, clarity, tech branding, rounded corners, geometric, squared bowls, wide stance, open apertures.
A heavy, wide sans with a geometric construction and softened corners. Curves are drawn as broad, squared-off bowls (notably in C, G, O, Q, and e), paired with straight, sturdy stems and flat terminals. Counters are generous and apertures stay fairly open, helping the dense weight remain readable. The overall rhythm is expansive, with horizontally emphasized letterforms and consistent stroke behavior that keeps the texture even in longer lines.
Best suited for branding, headlines, posters, packaging, and signage where a strong, wide voice is an advantage. It also works well for UI labels, dashboards, and short bursts of copy that need high impact and clear character shapes at medium-to-large sizes.
The font projects a contemporary, engineered tone—confident and purposeful with a slightly futuristic, display-forward flavor. Its wide proportions and rounded-square shaping feel energetic and sporty, leaning toward tech branding and bold interface messaging rather than quiet editorial text.
The design appears intended to deliver a robust, contemporary sans that stays friendly through rounded corners while retaining a precise, geometric backbone. Its wide set and squared curves suggest a focus on bold, modern communication—optimized for prominent display settings and brand-forward typography.
Uppercase forms read particularly stable and architectural, while lowercase keeps a simple, utilitarian structure with single-storey shapes where expected (e.g., a) and broad, low-contrast curves. Numerals follow the same wide, rounded-square logic, giving figures a cohesive presence for headlines and large UI numerics.