Sans Normal Obkih 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'FF Marselis', 'FF Sero', and 'FF Zwo' by FontFont; 'Gilam' and 'Squad' by Fontfabric; 'Fact' by ParaType; and 'NuOrder' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, confident, modern, playful, impact, approachability, display use, modern branding, rounded, chunky, soft, compact, sturdy.
A heavy, rounded sans with compact proportions and broadly uniform stroke weight. Curves are smooth and full, with large enclosed counters and softened joins that keep the shapes from feeling harsh despite the mass. Terminals are clean and blunt, and many letters lean on simple geometric construction, giving the alphabet a consistent, poster-ready rhythm. Numerals follow the same sturdy, rounded logic and maintain strong visual balance at large sizes.
This font is well suited to headlines, posters, signage, and brand marks where a strong, friendly impact is needed. It can also work for packaging and social graphics that benefit from compact, high-contrast-on-the-page letterforms, especially in short bursts of text.
The overall tone is upbeat and approachable, with a confident, attention-grabbing presence. Its rounded geometry and dense color make it feel friendly rather than aggressive, suitable for energetic, contemporary messaging.
The design appears intended to deliver maximum visual weight with approachable rounded forms, combining geometric simplicity with a warm, contemporary feel for display-forward typography.
The forms prioritize bold silhouettes and clear, simplified shapes, which read strongly in short lines and headlines. Tight interior spaces and thick strokes suggest it will perform best when given adequate size and breathing room in layout.