Sans Normal Okdaj 17 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'BR Nebula' by Brink, 'Muller Next' by Fontfabric, 'FS Hackney' by Fontsmith, 'Creata' by Ivan Petrov, 'Neue Reman Gt' and 'Neue Reman Sans' by Propertype, 'Coppint' by Ridtype, and 'Gelder Sans' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, confident, clean, friendly, straightforward, clarity, impact, versatility, modernity, geometric, rounded, open apertures, uniform strokes, high legibility.
A sturdy sans with uniform stroke weight and broadly geometric construction. Curves are smooth and near-circular, counters are generous, and joins are clean, giving the design a crisp rhythm. Terminals are mostly flat and squared-off, while overall proportions feel expansive with ample internal space and steady spacing. In text, the letterforms remain clear and stable, with simple, well-defined shapes that hold up well at larger sizes.
This face works best where strong presence and clarity are needed—headlines, posters, branding systems, and signage. The wide, open shapes and steady rhythm also make it a practical choice for short blocks of copy in marketing materials and packaging where readability at a glance matters.
The tone is contemporary and direct, projecting confidence without feeling harsh. Its rounded geometry adds approachability, while the strong, even strokes lend a dependable, no-nonsense voice suited to prominent messaging.
The design appears intended as a contemporary, geometric sans that prioritizes clarity and impact. Its consistent stroke behavior and open counters suggest a focus on versatile, everyday communication with a confident display-ready voice.
Round letters like O and Q appear highly circular, reinforcing the geometric flavor. Numerals and capitals maintain a consistent, solid presence, and the lowercase forms read cleanly with minimal stylistic distraction.