Serif Contrasted Tivi 7 is a bold, very wide, very high contrast, upright, normal x-height font.
Keywords: headlines, mastheads, posters, fashion, packaging, editorial, dramatic, formal, assertive, display impact, editorial elegance, luxury branding, classic authority, vertical stress, hairline serifs, sharp terminals, crisp joins, engraved feel.
This typeface shows a strongly vertical, high-contrast build with thick main stems and extremely thin hairlines and serifs. Serifs are crisp and mostly unbracketed, giving corners and terminals a sharp, cut look. The proportions run broadly across the alphabet, with wide rounds (O, Q) and expansive capitals, while internal counters are generous and clean. Curves transition quickly into thin connecting strokes (notably in S, C, and e), and the overall rhythm is defined by heavy verticals punctuated by fine horizontal and diagonal details.
Best used for headlines, mastheads, and large-format typography where the contrast and crisp serifs can carry visual authority. It also fits fashion/editorial branding and premium packaging where a refined, high-impact serif voice is needed. For longer text, it will typically perform better at comfortable sizes and with thoughtful spacing to preserve the fine details.
The overall tone is commanding and polished, combining a classic editorial sensibility with a more theatrical, display-forward presence. Its sharp serifs and extreme contrast read as elegant but insistent, suited to high-impact statements where sophistication and drama are both desired.
The design appears intended to deliver a modernized, high-contrast serif voice with strong vertical emphasis and a clean, engraved sharpness. It prioritizes display impact and a luxurious editorial feel while maintaining recognizable, conventional letterforms.
In the text sample, the dark verticals create strong striping and a distinctly poster-like color on the page, especially at larger sizes. The design’s fine hairlines and small details become more delicate in tight settings, so spacing and size choices will strongly affect readability.