Sans Normal Oskuj 7 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Arpona Sans' by Floodfonts, 'Brignell Sunday' by IB TYPE Inc., 'Belle Sans' by Park Street Studio, 'Akwe Pro' by ROHH, 'Sans Beam' by Stawix, 'Artford' by Synthview, and 'Masny' by Tour De Force (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, modern, friendly, industrial, direct, impact, clarity, modernity, simplicity, utility, geometric, clean, sturdy, compact apertures, rounded terminals.
A heavy, geometric sans with broad proportions and a steady, even stroke throughout. Curves are built from simple circular and oval forms, while straight strokes end in clean, mostly squared terminals with occasional soft rounding. Counters are generous but apertures tend to be relatively tight, giving the face a compact, punchy texture in words. The lowercase keeps a straightforward, single-storey construction where expected, and the numerals share the same sturdy, simplified geometry for consistent color across mixed content.
Best suited to headlines, posters, and other display settings where strong presence is needed. It also fits branding, packaging, and signage systems that benefit from clear, high-impact letterforms and consistent geometric construction. For longer text, it will read most comfortably at larger sizes where counters and spacing have room to breathe.
The overall tone is confident and contemporary, with a practical, no-nonsense voice. Its weight and broad shapes make it feel assertive and energetic, while the rounded geometry keeps it approachable rather than harsh. The result reads as modern and workmanlike, with a friendly edge.
The design appears intended as a bold, contemporary workhorse sans that prioritizes impact and clarity. Its simplified geometry and consistent stroke behavior suggest a focus on producing a uniform, solid typographic color for attention-grabbing titles and identity use.
In the sample text the spacing and proportions create a dense, high-impact rhythm that holds together well at large sizes. Round letters like O/C/G and the bowls in B/P/R feel strongly unified, while diagonals (V/W/X/Y) are robust and contribute to a solid, poster-forward silhouette.