Sans Normal Asgop 14 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, posters, packaging, headlines, friendly, playful, modern, casual, approachable, friendly legibility, modern neutrality, soften tone, casual branding, rounded, soft, open, quirky, humanist.
A clean sans with softly rounded, slightly irregular curves and a gently humanist construction. Strokes stay even and unmodulated, while terminals often feel subtly angled or blunted, giving the outlines a hand-shaped steadiness rather than geometric precision. Counters are open and generous, with broad bowls and smooth joins that keep shapes readable at text sizes. Overall spacing and proportions create an easy rhythm, with a mild bounce in curves that adds character without becoming decorative.
This font works well for interface copy, product branding, and marketing materials where clarity is needed but a sterile tone should be avoided. It also suits headlines and short paragraphs in posters, packaging, and social graphics, where its rounded rhythm can add friendliness and ease of reading.
The tone is upbeat and approachable, with a mild quirky warmth that reads as friendly rather than formal. Its rounded forms and relaxed shaping suggest an informal, contemporary voice suited to conversational messaging and light branding.
The design appears intended to balance straightforward sans-serif utility with a softer, more human presence. It aims for clean legibility while introducing subtle irregularity and rounded shaping to create a distinct, approachable voice.
Round letters show slightly asymmetric weighting in their curves, producing a natural, personable texture in continuous text. Numerals match the letters’ soft, open construction, and the overall color on the page stays even and calm.