Sans Normal Meguv 6 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Asgard' by Zetafonts (names referenced only for comparison).
Keywords: sports branding, posters, headlines, logos, packaging, sporty, punchy, dynamic, retro, impact, speed, brand voice, display emphasis, slanted, compressed counters, wedge cuts, ink traps, chunky.
A heavy, forward-slanted sans with compact, rounded bowls and squared-off terminals. Many joins and inner corners show angular cut-ins and notches that read like ink-trap details, giving the letterforms a chiseled, engineered feel rather than purely geometric smoothness. Curves are robust and tightly drawn, counters are relatively small, and the overall texture is dense with strong black presence. The rhythm is energetic, with slightly uneven stroke shaping and occasional sharp wedge-like cuts that emphasize motion and direction.
Best suited to short, high-impact text such as sports identities, event posters, product packaging, and bold promotional headlines. It can work for wordmarks and large typographic statements where the carved details and slant have room to show; for smaller text or long passages, the tight counters and heavy color may reduce clarity.
The font projects speed and impact, with a distinctly athletic, headline-driven attitude. Its aggressive slant and carved interior details evoke motorsport, action branding, and late-20th-century display typography. The tone is confident and loud, prioritizing punch over subtlety.
The design appears intended to deliver maximum visual momentum and brandable character through a strong italic stance and sculpted interior cuts. It aims to feel modern and performance-oriented while retaining a slightly retro display sensibility.
Distinctive split-like cuts appear in several capitals and diagonals, creating a stylized mechanical signature that becomes more noticeable at larger sizes. Numerals and rounded letters (like 0, 6, 8, 9) are especially weighty, with tight apertures that can darken quickly in dense settings.