Sans Superellipse Ogbih 10 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Armature Neue' by PSY/OPS and 'Armature Neue' and 'Armature Neue Sans' by fontBoy (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, children’s, playful, chunky, friendly, retro, soft, attention grab, approachability, retro tone, display impact, brand character, rounded, blobby, bulky, compact, bouncy.
A heavy, rounded display sans with soft corners and broadly superelliptical curves that keep counters open despite the dense weight. Strokes are consistently thick with minimal modulation, and terminals tend to end in rounded or softly squared shapes, giving forms a cushioned feel. The proportions are compact and sturdy, with simplified joins and a slightly bouncy rhythm in diagonals and curves. Numerals and punctuation follow the same chunky, softened geometry for a cohesive texture in text.
Best suited to headlines, posters, packaging, and branding where a bold, friendly voice is desirable. It works well for short phrases, logos, and callouts, and can add an upbeat tone to editorial display or event graphics. For long passages, its dense weight is more effective when given generous spacing and ample line height.
The overall tone is friendly and humorous, leaning toward a retro, poster-like warmth rather than a clinical or corporate feel. Its rounded massing and soft edges project approachability and a toy-like energy, making it feel informal and attention-getting.
This design appears intended as a high-impact, approachable display face that prioritizes softness and character over neutrality. Its consistent heavy strokes and rounded-rectangle construction aim to deliver immediate legibility and a fun, retro-leaning presence in titles and signage.
Large counters in letters like C, O, and e help maintain clarity at display sizes, while the tight internal spacing and heavy joins create a strong, unified block of color in longer lines. The distinctive, rounded construction gives the face a recognizable personality that can quickly dominate a layout.