Sans Normal Jagid 3 is a bold, very wide, low contrast, upright, tall x-height font visually similar to 'Otoiwo Grotesk' by Pepper Type (names referenced only for comparison).
Keywords: headlines, branding, signage, posters, packaging, modern, confident, technical, clean, approachable, impact, clarity, display, expanded, geometric, rounded corners, open counters, smooth curves.
This is a heavy, expanded sans with rounded-corner construction and smooth, continuous curves. Counters are generously open and mostly oval, and many joins and terminals resolve into soft radiused ends rather than sharp cuts. The overall rhythm is steady and geometric, with wide letterforms, a large x-height, and a clean, even stroke that favors clarity at display sizes.
It works especially well for headlines, branding, and large-format communication where width and weight can create emphasis. The open shapes and even color make it suitable for signage, posters, packaging, and sports or tech-themed identities. In longer passages it will feel best in short bursts—subheads, UI labels, or callouts—where its wide footprint can be accommodated.
The font conveys a confident, modern tone with a distinctly technical, engineered feel. Its broad stance and smooth, rounded geometry read as contemporary and assertive, while the open forms keep it approachable rather than aggressive.
The design appears intended to deliver strong presence and quick recognition through broad proportions, simplified shapes, and open counters. Rounded detailing suggests an aim for a friendly, contemporary voice while maintaining a precise, engineered structure suited to bold headlines and prominent labeling.
Round letters like O/C/Q are notably wide and elliptical, and the overall spacing feels deliberately roomy to match the expanded proportions. Numerals and uppercase share the same broad, sturdy construction, giving a consistent, blocky texture across mixed text.