Sans Normal Lalot 12 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'BR Segma' by Brink, 'Primeform Pro' and 'Turis' by Punchform, 'Mozaic' by TipoType, and 'Grold' and 'Grold Rounded' by Typesketchbook (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, punchy, energetic, friendly, modern, impact, motion, approachability, modernity, rounded, compact, slanted, chunky, smooth.
A heavy, rounded sans with a consistent forward slant and compact, sturdy proportions. Curves are broad and smooth, terminals are mostly blunt, and joins feel clean and simplified, giving the letters a solid, poster-like mass. Counters are moderately open for the weight, and the overall rhythm is tight and cohesive, with minimal stroke modulation and an emphasis on big, geometric shapes.
Best suited to headlines and short bursts of text where impact matters—posters, brand marks, product packaging, and sports-leaning graphics. It also works well for social graphics and display settings that benefit from a friendly but forceful presence.
The tone is bold and upbeat, with a sporty, kinetic feel created by the italic angle and chunky silhouettes. Its rounded geometry reads approachable rather than aggressive, making it feel contemporary and playful while still assertive.
The design appears intended to deliver maximum visual impact with a fast, forward-moving stance. Rounded, simplified forms and dense weight suggest a focus on contemporary display typography that stays approachable while reading strong and confident.
The lowercase uses a single-storey “a,” and the overall set leans toward simplified, geometric construction that keeps forms recognizable at large sizes. Numerals match the same chunky, slanted treatment, reinforcing a consistent, energetic texture in headlines.