Sans Normal Onnom 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Alaturka' by Bülent Yüksel, 'FF Milo' by FontFont, 'NuOrder' by The Northern Block, 'Rahere Informal' by ULGA Type, and 'Cabrito Semi' by insigne (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, sturdy, friendly, contemporary, practical, confident, impact, clarity, approachability, modernity, simplicity, rounded, soft terminals, large counters, compact fit, even rhythm.
A heavy, rounded sans with smooth curves, generous counters, and compact letterfit that creates a solid, blocky texture on the line. Strokes stay even and full, with subtly softened terminals that keep corners from feeling sharp. Uppercase forms are broad and stable, while lowercase uses simple, single-storey shapes (notably a and g) that read clearly at display sizes. Numerals are similarly weighty and rounded, matching the letters for consistent color and spacing.
This font performs best where strong visual presence is needed, such as headlines, posters, signage, and packaging. Its rounded construction and large counters help keep words recognizable in short bursts, making it a solid option for branding and bold UI/marketing callouts at larger sizes.
The overall tone is dependable and approachable, combining a sturdy presence with softened shapes that feel modern and unpretentious. It projects confidence without feeling aggressive, making it well suited to straightforward, friendly messaging.
The design appears intended to deliver a robust, contemporary sans voice with softened geometry—prioritizing impact, clarity, and an approachable character for modern display typography.
The face produces a dense, high-impact typographic color, with wide apertures and open interiors helping preserve legibility despite the heavy weight. The forms lean toward geometric construction but retain enough warmth in curves and joins to avoid a strictly technical feel.