Sans Normal Kades 9 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'EquipExtended' by Hoftype, 'Morandi' by Monotype, 'Belle Sans' by Park Street Studio, 'Neue Reman Sans' by Propertype, and 'Helios Antique' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, sportswear, sporty, confident, modern, dynamic, friendly, display impact, contemporary branding, motion emphasis, approachable strength, slanted, rounded, soft corners, compact counters, high impact.
A heavy, slanted sans with rounded, mostly geometric construction and smooth curves throughout. Strokes stay broadly even, with a solid, blocky color and relatively compact interior spaces in letters like B, e, and a. The capitals are broad and steady, while the lowercase keeps a simple, single‑storey feel in key shapes (notably a and g), reinforcing a clean, contemporary rhythm. Terminals are clean and slightly softened, and the overall proportions lean toward a wide, assertive presence that holds together well in tight setting.
This font is well suited to headlines, branding marks, and short promotional copy where a bold, kinetic impression is desirable. It can work effectively on posters, packaging, and retail or sports-oriented design systems that benefit from a strong, modern sans with a forward slant. For longer reading, it will perform best with generous size and spacing due to its dense color and compact counters.
The overall tone is energetic and forward-leaning, conveying motion and momentum. Its weight and rounded geometry read as confident and contemporary, with a friendly edge rather than a rigid, technical feel. The slant adds urgency and a sporty attitude suited to attention-getting messaging.
The design appears intended to deliver a modern, high-impact sans voice with a sense of speed and approachability. Its rounded geometry and consistent stroke behavior aim for clarity and cohesion while the slant and wide proportions emphasize energy and display presence.
In the sample text, the strong black mass and tight counters make the face feel best at medium to large sizes where the rounded forms and slant are most legible. Numerals match the letterforms with similarly broad shapes and consistent stroke weight, supporting bold, headline-driven layouts.