Sans Normal Koloz 10 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Arial Nova' and 'Helvetica Now' by Monotype, 'Lyu Lin' by Stefan Stoychev, 'NeoGram' by The Northern Block, and 'Aksioma' by Zafara Studios (names referenced only for comparison).
Keywords: headlines, branding, sports, posters, packaging, dynamic, sporty, modern, confident, energetic, impact, motion, clarity, modernity, versatility, slanted, geometric, rounded, compact, clean.
A slanted, heavy sans with compact proportions and smoothly rounded bowls. Strokes are sturdy and even, with minimal contrast and clean terminals that keep counters open and legible at display sizes. The shapes lean toward geometric construction—circular and elliptical forms in O/C/G and straightforward, blocky diagonals in V/W/X—creating a consistent, forward-leaning rhythm. Numerals are robust and clear, matching the letterforms’ solid weight and simplified geometry.
Well suited for headlines, promotional copy, and brand marks where a strong, kinetic presence is needed. It works especially well for sports and active-lifestyle branding, event posters, and packaging that benefits from bold, compact emphasis. For longer text, it will be most effective in short bursts such as callouts, subheads, and captions.
The overall tone feels fast and assertive, with an athletic, forward-driving slant that suggests motion. Its dense color and straightforward forms read as contemporary and no-nonsense, projecting confidence and impact rather than delicacy.
The design appears intended to deliver high-impact, forward-moving typography with clean, geometric forms and a consistent slant. It prioritizes visibility and energy for display-led applications while keeping letter shapes familiar and readable.
Round letters maintain generous interior space despite the strong weight, and the italic angle is uniform across uppercase, lowercase, and figures, helping text set as cohesive blocks. The lowercase shows a pragmatic, sans structure with simple joins and minimal ornament, prioritizing clarity and punch.