Sans Superellipse Horow 5 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'QB One' by BoxTube Labs, 'Bunken Tech Sans' by Buntype, 'Digital Sans Now' by Elsner+Flake, 'Tradesman' by Grype, 'Evanston Tavern' by Kimmy Design, and 'Obvia Wide' by Typefolio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, techy, industrial, futuristic, assertive, mechanical, display impact, tech tone, modular geometry, signage clarity, squared-round, blocky, geometric, rounded corners, compact counters.
A heavy geometric sans with squared-round construction: most curves resolve into rounded rectangles and softened corners rather than true circles. Strokes are consistently thick with minimal modulation, producing sturdy silhouettes and compact interior counters. Terminals are blunt and clean, with frequent right angles and slightly chamfered/rounded joins that keep the forms from feeling sharp. Overall proportions read horizontally generous, and the rhythm is steady and engineered, emphasizing clear modular shapes across letters and numerals.
Best suited to short, high-impact settings such as headlines, posters, logos/wordmarks, packaging fronts, and bold wayfinding or product labeling. It also works well for tech-oriented UI titles or splash screens where strong shapes and quick recognition matter more than long-form reading comfort.
The tone is modern and utilitarian, with a distinctly tech and sci‑fi flavor. Its chunky, softened-rectilinear forms feel confident and machine-made, leaning more toward industrial signage and interface aesthetics than editorial warmth.
The design appears intended to deliver a robust, contemporary voice built from a rounded-rectilinear geometry—pairing a mechanical, modular structure with softened corners for approachability. It prioritizes graphic impact, consistency, and a distinctly modern silhouette for display-led typography.
Round letters like O/Q and numerals like 0/8/9 show a consistent squarish bowl with rounded corners, reinforcing a cohesive superelliptic theme. The lowercase maintains a simple, single-storey approach where applicable, keeping the texture uniform and reducing visual complexity in dense settings.