Sans Normal Ogri 11 is a bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, branding, posters, packaging, signage, confident, modern, friendly, straightforward, punchy, impact, clarity, modern utility, legibility, approachability, geometric, rounded, clean, compact, sturdy.
This typeface is a heavy, geometric sans with broad proportions and generously rounded bowls. Strokes are largely monolinear, with clean joins and smooth curves that keep counters open even at large sizes. The uppercase shows stable, wide-set forms with simple, unadorned terminals, while the lowercase maintains a solid, workmanlike rhythm with minimal modulation. Numerals match the letters in weight and footprint, with clear silhouettes and ample interior space.
It suits bold headlines, brand marks, packaging, and signage where high impact and quick recognition are important. The even stroke weight and open counters also make it workable for short blocks of text in marketing layouts, especially at larger sizes.
The overall tone is direct and confident, with a friendly softness coming from the rounded curves and open counters. It reads as contemporary and utilitarian rather than stylish or delicate, projecting clarity and strength without feeling harsh.
The design appears intended as a robust, general-purpose geometric sans that prioritizes legibility and visual solidity. Its wide stance and rounded construction aim to deliver a modern, approachable voice that remains highly readable in prominent typographic roles.
Spacing appears comfortable for display use, with shapes that hold up well in dense settings thanks to sturdy stems and uncomplicated forms. The design favors clarity and consistency across letters and figures, producing an even texture in paragraphs and a strong presence in headlines.