Sans Normal Bidal 6 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Halifax' by Hoftype, 'Metro Nova' and 'Metro Office' by Linotype, 'Adagio Sans' by Machalski, 'Carot Sans' by Storm Type Foundry, 'Plusquam Sans' by Typolis, and 'Calluna Sans' by exljbris (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, friendly, confident, clean, approachable, modern, impact, clarity, modernity, approachability, utility, rounded, geometric, compact, soft, solid.
A sturdy sans with rounded, geometric construction and smooth, continuous curves. Strokes are uniformly heavy with minimal modulation, producing a dense, stable color in text. Counters tend toward circular and slightly condensed shapes, and terminals are clean and matter-of-fact rather than calligraphic. The lowercase shows simple, utilitarian forms with single-storey a and g, a compact bowl on b/p/q, and a short-armed r, all contributing to a consistent, contemporary rhythm.
This font is well-suited for headlines, display typography, and short blocks of text where strong impact and clarity are needed. It would work especially well in branding, packaging, and signage systems that benefit from a compact, rounded sans with a consistent, sturdy texture.
The overall tone is straightforward and friendly, combining a modern, no-nonsense presence with soft rounding that keeps it approachable. Its weight and compact shapes make it feel confident and practical rather than delicate or formal.
The design appears intended to deliver a modern geometric sans impression with a friendly edge, prioritizing bold presence, clean construction, and consistent readability across both uppercase and lowercase.
In the sample text the face maintains strong legibility at large sizes and holds together well in tight word shapes, with punctuation and dots reading clearly against the heavy strokes. Numerals appear solid and simple, matching the rounded, geometric logic of the letters.