Sans Normal Vemiw 5 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Altone', 'Hando', and 'Hando Soft' by Eko Bimantara; 'Neurial Grotesk' by Indian Type Foundry; 'Ava Grand' by Matt Chansky; and 'Bassen' by SRS Type (names referenced only for comparison).
Keywords: ui labels, branding, editorial, posters, packaging, modern, friendly, casual, clean, approachable, warmth, approachability, readability, modernity, versatility, rounded, soft, humanist, open forms, slanted.
A slanted sans with soft, rounded terminals and smooth, geometric-leaning curves. Strokes are even and steady, with minimal contrast and no sharp detailing, giving the letterforms a clean, simplified silhouette. Counters are generous and open, and the overall rhythm feels relaxed; diagonals and joins are slightly softened rather than crisply mechanical. Numerals follow the same rounded, straightforward construction, with clear shapes and consistent stroke behavior.
It works well for friendly branding, product packaging, and marketing copy where a modern, non-intimidating voice is needed. The rounded shapes and open forms also suit UI labels and short editorial passages, especially when you want a softer, more conversational feel than an upright sans.
The tone is modern and approachable, leaning casual due to the italic slant and softened edges. It feels friendly and easygoing rather than corporate or severe, while still staying tidy enough for everyday interface and editorial use. The overall impression is contemporary, warm, and readable.
The font appears designed to deliver a contemporary sans voice with added warmth and motion from the italic slant, prioritizing clean readability and a personable character. Its softened terminals and open construction suggest an intention to feel modern and inviting while remaining versatile across display and text settings.
The design favors clarity through open apertures and uncomplicated forms, with rounded ends that reduce visual harshness at larger sizes. The slant is consistent across capitals, lowercase, and figures, supporting a cohesive typographic color in running text.