Sans Normal Ahmes 2 is a bold, narrow, monoline, upright, short x-height font visually similar to 'Golden Record' by Mans Greback and 'Akazan' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, labels, assertive, utilitarian, compact, straightforward, industrial, space saving, high impact, clear display, functional tone, condensed, blocky, rounded corners, high contrast counters, compact spacing.
This typeface presents a condensed, heavy sans structure with mostly even stroke color and softly rounded joins. Letterforms are built from simple geometric components—straight stems paired with broad, rounded bowls—creating a sturdy, block-like rhythm. Counters are relatively tight and apertures tend toward closed, which increases density and visual impact. Uppercase proportions are compact and uniform, while lowercase forms keep a small x-height with tall ascenders/descenders, producing a stacked vertical feel in text. Numerals follow the same compact, weighty construction with clear, simple silhouettes.
This font is well suited to headlines, posters, and signage where a compact footprint and strong impact are needed. It can also work effectively on packaging and labels, especially when space is limited and a sturdy, legible sans voice is desired.
The overall tone is direct and workmanlike, with a strong, no-nonsense presence. Its condensed heft and closed shapes give it an industrial, poster-friendly energy that reads as confident rather than delicate. The rounded edges temper the severity slightly, keeping the voice approachable while still emphatic.
The design appears intended to deliver maximum visual weight in a condensed width, prioritizing bold readability and a consistent, economical texture. Its simplified geometry and restrained detailing suggest a focus on practical display usage rather than expressive ornamentation.
In the sample text, the dense color and narrow proportions create a tight texture and a strong left-to-right rhythm. The compact counters and narrow apertures suggest it will look most comfortable with a bit of breathing room in tracking and line spacing, especially in longer text blocks.