Sans Normal Osrih 19 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Articulo' by Gilar Studio, 'Mundial Narrow' by TipoType, and 'Genera' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, straightforward, impact, approachability, clarity, modernity, simplicity, rounded, geometric, blocky, heavy, compact.
A heavy, rounded sans with broad, circular curves and sturdy verticals. Stroke weight is consistently thick with minimal modulation, and the shapes favor simple geometric construction with softened corners and generous bowls. Proportions are compact and stable, with wide counters in letters like O and e helping maintain clarity at large sizes. The lowercase uses a single-storey a and g, and overall spacing feels even and dense, creating a strong, cohesive texture in text.
Best used for headlines, display typography, and branding where strong emphasis is needed. It also fits packaging and signage thanks to its high visual impact and simplified, rounded forms that remain legible at larger sizes. For longer passages, it works most comfortably in short bursts such as callouts, captions, and UI labels where a bold voice is desired.
The tone is bold and approachable, combining a contemporary, no-nonsense presence with a friendly softness from its rounded forms. It reads as energetic and direct rather than delicate, making it well-suited to messaging that should feel confident and accessible.
The design appears intended to deliver a robust, contemporary sans for high-impact communication, balancing assertive weight with rounded geometry to keep the tone approachable. It prioritizes clarity and consistency in large-scale use while maintaining a clean, modern rhythm in text.
The numerals match the letterforms’ sturdy geometry, with rounded shapes on 0/6/8/9 and a simple, block-like 1 that reinforces the utilitarian feel. In continuous copy the weight produces a dark color, so it performs best when given breathing room through size, line spacing, or shorter line lengths.