Sans Superellipse Otrif 9 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Digital Sans Now' by Elsner+Flake, 'Digital TS' by TypeShop Collection, 'Obvia' by Typefolio, and 'Kimberley' by Typodermic (names referenced only for comparison).
Keywords: ui labels, signage, packaging, posters, sports branding, techy, futuristic, industrial, sporty, utilitarian, geometric system, tech branding, high legibility, compact impact, squared, rounded corners, boxy, modular, geometric.
A geometric sans built from squared, rounded-rectangle forms with a consistent radius and largely uniform stroke weight. Curves resolve into superellipse-like corners rather than true circles, giving counters a boxy, engineered feel. Terminals are typically flat and squared-off; joins stay clean and mechanical, with occasional angular cuts in diagonals (notably in K, V, W, X, Y). Spacing reads steady and deliberate, and the overall rhythm is compact and block-like while remaining highly legible.
This font suits short-to-medium text where clarity and a technical aesthetic are desired, such as interface headings, dashboard labels, wayfinding, and product or equipment markings. It also performs well in branding contexts that benefit from a sturdy, contemporary voice—especially for sports, consumer electronics, and industrial-themed graphics.
The tone is modern and system-oriented, evoking digital interfaces, hardware labeling, and contemporary sport/tech branding. Its rounded-square construction feels robust and efficient, with a slightly futuristic edge rather than a friendly or calligraphic personality.
The design appears intended to translate a rounded-rectangle geometry into an all-purpose sans with strong visual consistency across capitals, lowercase, and numerals. Its construction prioritizes a precise, engineered silhouette that reads quickly and reproduces confidently in bold, high-impact settings.
Several key forms lean into rounded-rectangle bowls (C, D, O, Q, 0) and squared apertures, reinforcing a modular visual logic. The lowercase includes simplified, geometric constructions (single-storey a, compact e, angular y), and the numerals follow the same rounded-square grammar for a cohesive alphanumeric set.