Sans Normal Mybev 2 is a very bold, wide, low contrast, upright, tall x-height font visually similar to 'Neue Haas Unica' and 'Neue Haas Unica Paneuropean' by Linotype, 'PT Root' by ParaType, 'Eastlane' by Stawix, and 'Eloquia' by Typekiln (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, modern, playful, confident, impact, approachability, clarity, modernity, rounded, chunky, soft corners, compact counters, geometric.
A heavy, geometric sans with broad proportions, large internal openings where possible, and smoothly rounded curves that keep the texture approachable despite the mass. Strokes are consistently thick with minimal modulation, and terminals are clean and blunt, producing a strong, poster-like color on the page. Curved letters (C, G, O, S) lean on near-circular construction, while diagonals (A, K, V, W, X, Y) feel sturdy and slightly softened by the overall rounding. The lowercase is robust with a tall x-height, compact ascenders/descenders, and single-storey forms (notably a and g) that reinforce the geometric rhythm.
Best suited to display sizes where its bold mass and rounded geometry can deliver immediate impact—such as headlines, posters, storefront or wayfinding signage, and logo/brand lockups. It can also work for short UI labels or packaging callouts where clarity and presence matter more than a light, airy texture.
The overall tone is assertive and upbeat, combining weighty presence with rounded, friendly geometry. It reads as contemporary and approachable rather than formal, with a punchy, high-impact voice that still feels clean and controlled.
The design appears intended to provide a contemporary, high-impact sans that stays friendly through rounded construction and simplified, geometric letterforms. It emphasizes strong visibility and a cohesive, modern rhythm for attention-grabbing applications.
In text settings the dense black texture and generous letter widths create strong emphasis and headline energy. The numerals match the same chunky geometry, maintaining a consistent, blocky rhythm alongside the letters.