Sans Normal Asnas 7 is a regular weight, normal width, monoline, upright, tall x-height font.
Keywords: ui text, branding, headlines, editorial, signage, clean, friendly, modern, minimal, approachable, versatility, clarity, modernity, neutrality, accessibility, geometric, rounded, open, crisp, even.
This typeface is a clean sans with a geometric underpinning and smooth, circular bowls. Strokes are consistently even, with crisp terminals and a steady rhythm across both uppercase and lowercase. Counters are generally open and spacious, helping letters like C, S, e, and a stay clear at text sizes. The lowercase shows a simple, contemporary construction (single-storey a and g), while capitals lean toward wide, rounded forms (notably O, Q, and G) and straightforward, symmetrical diagonals in V/W/X/Y.
It suits interface labels, product pages, and general-purpose layouts where clean shapes and open counters aid quick scanning. The font also works well for contemporary branding and headings, and it can carry longer passages comfortably thanks to its even texture and straightforward letterforms.
The overall tone is modern and approachable, with a calm, no-nonsense clarity. Its rounded geometry reads friendly rather than technical, making it feel contemporary and easy to trust without becoming playful or quirky.
The design appears intended as a versatile, modern geometric sans optimized for clarity and consistency. Its simplified constructions and rounded forms aim to deliver a friendly, contemporary voice that remains neutral enough for broad everyday use.
Figures are plain and readable with simple curves and balanced widths, matching the letterforms closely in color and texture. The ampersand in the sample text follows the same clean, rounded logic, and the punctuation sits unobtrusively within the line, supporting a tidy, uniform typographic color in paragraphs.