Sans Normal Selul 12 is a bold, narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, kids, branding, playful, friendly, quirky, casual, hand-drawn, approachability, playfulness, handmade feel, display impact, rounded, soft terminals, bouncy, informal, compact.
A compact, rounded sans with thick, even strokes and softly curved terminals throughout. The letterforms have a slightly hand-drawn, bouncy rhythm, with subtle irregularities in curves and junctions that keep the texture lively rather than mechanical. Counters are generally open and simple, and many glyphs use gentle bulb-like endings or softened corners, giving the set a smooth, approachable silhouette. Spacing and widths vary modestly from glyph to glyph, contributing to an organic, conversational flow in text.
Well-suited for headlines, short blurbs, and callouts where a friendly, informal voice is desired. It can work effectively for playful branding, packaging, children’s materials, and event collateral, especially at medium to large sizes where the rounded details and lively rhythm are most apparent.
The overall tone is cheerful and approachable, with a quirky, storybook-like friendliness. It reads as casual and personable, leaning toward playful display use while still staying clear enough for short passages. The rounded shapes and soft endings reduce formality and add warmth.
The design appears intended to deliver a warm, informal sans voice with a hand-made feel—combining sturdy, high-impact strokes with rounded, welcoming shapes. Its proportions and softened terminals aim for readability while emphasizing charm and personality in display settings.
Numerals are large and simple with rounded curves, matching the letters’ soft, friendly construction. Uppercase forms feel clean and straightforward, while the lowercase introduces more personality through curved shoulders, single-storey-style simplicity in several shapes, and slightly springy verticals.