Sans Normal Amnol 13 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Acumin' by Adobe, 'Akzidenz-Grotesk Next' by Berthold, and 'Arco Perpetuo Pro' and 'Okomito Next' by Hanken Design Co. (names referenced only for comparison).
Keywords: branding, headlines, signage, ui labels, posters, clean, confident, modern, pragmatic, friendly, clarity, impact, neutrality, versatility, legibility, even rhythm, open counters, rounded terminals, large apertures, sturdy.
A sturdy sans with broad, round forms and smooth, low-modulation curves. Strokes read as consistently heavy with gently rounded joins and terminals, creating an even color in text. Counters are open and largely circular/elliptical, while straight-sided letters keep crisp, squared shoulders for structure. Spacing appears generous and stable, supporting clear word shapes at larger sizes and maintaining consistent rhythm across mixed case and numerals.
Well suited to branding systems that need a confident, approachable sans, and to headlines where dense black shapes are an advantage. The clear counters and steady rhythm also make it a practical choice for UI labels, wayfinding, and short-to-medium passages where quick recognition matters.
The overall tone is direct and contemporary, pairing a friendly roundness with a no-nonsense solidity. It feels dependable and highly legible, with a slightly corporate/utility character rather than decorative flair.
Designed to deliver strong readability and a consistent, contemporary presence through simple geometry, open internal spaces, and a firm overall weight. The intent appears to balance friendliness and authority for general-purpose display and interface typography.
Uppercase shapes lean toward geometric clarity (notably the circular O/Q and symmetrical S), while the lowercase keeps simple, workmanlike constructions with clear differentiation. Numerals are similarly robust and straightforward, matching the main letterforms closely for cohesive setting in UI and informational contexts.