Sans Normal Ilmij 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans', 'Artegra Soft', and 'Dexa Pro' by Artegra and 'Anantason Mon' and 'Prachason Neue Mon' by Jipatype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, chunky, soft, casual, warm impact, approachability, bold display, modern fun, rounded, bubblelike, geometric, blunt, compact.
A heavy, rounded sans with pill‑shaped terminals and generously curved joins throughout. Strokes are consistently thick, with softened corners that keep counters open and shapes legible despite the weight. The letterforms lean geometric, favoring circular and oval construction, while several glyphs show subtly uneven widths that add a lively rhythm. Numerals and capitals are broad and steady, and the overall texture reads smooth and bold without sharp edges.
Best suited to display settings such as headlines, posters, packaging, and bold brand marks where its rounded weight can create immediate presence. It also works well for signage and UI moments that need a friendly, high-contrast-in-size wordshape without delicate details.
The tone is approachable and upbeat, with a toy-like softness that feels welcoming rather than technical. Its rounded massing gives it a humorous, contemporary friendliness, suitable for designs that want to feel informal and confident.
This font appears designed to deliver maximum impact with a soft, approachable character—combining sturdy, simplified geometry with rounded terminals to create an inviting display voice.
The design emphasizes sturdy silhouettes and simplified details, which helps it hold up in large sizes and on-screen. Curved characters (like C, G, O, S) carry the personality through deep rounding, and diagonals (V, W, X, Y) remain thick and cushioned rather than pointed.