Sans Normal Nelab 7 is a very bold, very wide, low contrast, upright, normal x-height font visually similar to 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, sporty, impact, clarity, modern branding, approachability, rounded, blunt, geometric, compact counters, high impact.
A heavy, rounded sans with broad proportions and blunt terminals. Curves are built from clean circular/elliptical geometry, producing generous bowls and smooth joins, while straight strokes stay uniform and unmodulated. Counters run relatively compact for the weight, and the overall texture reads dense and even, with sturdy verticals and wide, stable capitals. Figures are similarly robust and open, designed to hold their shape at display sizes.
Best suited to display typography where weight and breadth can do the work: headlines, posters, large-format signage, and bold brand systems. It also fits packaging and promotional graphics where a dense, confident voice is needed and short text blocks must remain highly legible at a glance.
The tone is assertive and upbeat, with a contemporary, no-nonsense presence that still feels approachable due to the rounded shaping. It conveys solidity and confidence, leaning toward energetic branding and attention-grabbing messaging rather than subtlety.
Likely designed as a contemporary, high-impact sans that prioritizes strong silhouettes, even stroke color, and friendly rounded geometry. The intent appears to be reliable readability in large sizes while projecting a modern, energetic brand tone.
The sample text shows strong word shapes and a consistent dark color on the page, with spacing tuned for impactful headlines. Round letters (O/C/G) emphasize the geometric construction, while diagonals (V/W/X/Y) maintain the same thick, blunt-edged character for a cohesive rhythm.